From ad04dd9d79827c42a1822586fb7ab1000ebdfe06 Mon Sep 17 00:00:00 2001 From: Oliver Kennedy Date: Tue, 27 Mar 2018 22:56:34 -0400 Subject: [PATCH] Update README.md --- README.md | 44 ++++++++++++++++++++++++++++++++++++++++++++ 1 file changed, 44 insertions(+) diff --git a/README.md b/README.md index 17e0f0d..387edc0 100644 --- a/README.md +++ b/README.md @@ -1 +1,45 @@ # Notes + +### Meeting 1 +* Random Events + * BRITE? Event downtown: Opportunity to pitch things +* Should I start this company? + * Stakeholders? + * Product Market Fit (Find segments?) + * Customers: Who are they... Every tiny little detail of people who might be interested + * Testable Hypotheses + * Find Business Models. Pay attention to what competitors are doing. +* Next Steps: National prog, SBIR, Other local programs +* Positioning: + * Integration into existing tool (product) + * vs standalone system +* Questions to ask + * Freedom to Operate + * Do you have the freedom to operate without running into licensing issues + * Manufacturing requirements + * Product requirements (by market segment) + * Performance + * Price + * Appearance + * How do customers learn about the product? + * Seasonality (does demand shift regularly over time)? + * Regulatory Approvals + * What do people have now that solves this problem? + * Are they happy with their current product? + * Other per-market factors that are important + * Market size -- vs + * Customer acquisition cost + * Profit margin + * Sales channels + * What is the competition doing + * Repeat orders/follow-on sales: Once you have a customer, do they continue paying you? + * Who's the big customer in the space? Can you convince a big fish to use your product? + * Per-market regulations? + * Sustainable cometitive advantages -- Secret sauce -- What's to stop others from copying you + * Intellectual Property / Patents + * Specific knowledge () + * Privileged access to markets (someone you know) + * Brand identity (not really) + * Speed: Resources (financing, manufacturing) that make it easier to get to market faster + * Special knowledge: What's the one thing that no one else seems to "get" about the market + * First (or second) mover advantage. \ No newline at end of file